几乎任何时候他都提到了关于苹果公司的任何事情，我可以在Enderle上打电话给“Jackass”，但是他真的与他的iPhone“分析”有关。在这件作品, he starts by claiming the LG Prada phone is “better than the iPhone” by talking about everything other than the software; the software, of course, being the整点的iPhone。
接下来他声称有些公司打来电话骚动, which I’ve never heard of, is going to take down Apple’s iTunes Store by 2009 because they’ve worked out deals with universities to offer students “free” downloads laden with Microsoft’s “Plays for Sure” Windows Media DRM — which not only doesn’t work on iPods, but doesn’t work on Zunes, either向Enderle提示：大学生已经拥有他们想要的所有免费音乐下载多年，他们下载的歌曲不使用DRM。
Take a look at these pictures of Philips prototypes and ask yourself, did Apple do the Xerox PARC thing again and simply swipe an idea from a company unable to bring it to market themselves?
偶尔当我提到Enderle时，我会收到一两封电子邮件，说我应该吃一些乌鸦这件作品来自2003年, wherein I mocked Enderle for: his 2002 claim that the Mac was on the verge of “obsolescence” and would be forced to switch to Intel processors by the end of 2003; that Apple would announce a video iPod in January 2003; and that the new “smaller, cheaper” iPods in January 2004 would be based on flash memory.
那些东西终于传球并没有使Enderle合适Apple didn’t switch to Intel processors until 2006; they didn’t release flash-based iPods until the Shuffle in January 2005 and Nano in September 2005; and the first video-playing iPods arrived in October 20052004年1月宣布的“更小，更便宜”的iPod是最初使用硬盘的iPod Minis。
If I predict today that later this year Apple is going to ship an iPod Nano-sized iPhone that gets 10 hours of battery life and supports 3G data networks, it wouldn’t make my prediction correct if such a device were to debut in January 2009.