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Macalope指甲在他的逐点批评中约翰海勒曼的长篇封面故事上周史蒂夫乔布斯为纽约杂志的简介Macalope写道:

So, here we have Jobs who the last 10 years have proved fantastically right and Heilemann who the same years have proved fantastically wrongWhy, again, are we expected to take Heilemann’s opinion on the matter of Apple and Jobs’ ability to perform?

对麦卡洛普作品的下意识反应是经常反复的克制,你不能批评苹果或史蒂夫乔布斯没有“苹果狂热分子”跳下你的喉咙But who’s the fanatic? It’s Heilemann and his editors who cast Jobs, and Apple’s customers, in religious terms(“iGod”?Puke。)Heilemann是一位才华横溢的作家,但他的作品确实存在严重缺陷,有时候他痛苦地过度描绘乔布斯以令人不快的光芒例如,描述乔布斯在D:All Things Digital会议上登台,Heilemann写道:

He saunters out onstage, and the first thing you think is, man, Steve Jobs looks oldThe second thing you think is, no, not old: He finally looks his ageWell into his forties, Jobs appeared to have pulled off some kind of unholy Dorian Gray maneuverBut now, at 52, his hair is seriously thinning, his frame frail-seeming, his gait halting and labored.

是的,乔布斯自从因癌症发作以来似乎已经减肥了是的,他确实看了特别薄在8月的WWDC 2006主题演讲中但他看起来很瘦在最近D的视频和今年的WWDC主题演讲中,他几乎看起来像他的正常自我。

Heilemann显然无法接触到乔布斯本人,也没有任何与他亲近的人,以及不想与媒体交谈的人的想法,即使是受人尊敬的纽约杂志,也只是不计算Heilemann引用的所有人都归功于Apple的竞争对手,Heilemann说他们未来对抗Apple的前景大都很好。

海尔曼的核心论点是,iPhone标志着乔布斯职业生涯中一个冒险的新“第四法案”的开始The first three acts are obvious: (1) the founding and meteoric rise of Apple; (2) 1985-1996, a decade in relative obscurity at NeXT and pre-玩具总动员Pixar; (3) 1997-today, the meteoric rise of Pixar and his triumphant return to and resurrection of Apple.

认为iPhone对苹果来说是一个危险的举动是荒谬的会有什么风险打个电话原始iPhone中最重要的缺陷是缓慢的EDGE网络和屏幕键盘显然,最终会有一款iPhone支持更快的3G数据网络如果它最终真正需要一个物理键盘,苹果生产未来的滑盖式iPhone要比任何竞争对手生产自己的iPhone品质软件要容易得多。

It seems clear to me that the iPhone is not a new “act”; it’s the natural extension of the third one苹果公司在过去十年取得的两项重大成就是OS X(软件)和iPod(高端手持式消费类电子产品)iPhone是他们见面的地方显然,自从乔布斯重返公司以来,这就是苹果公司的发展方向唯一令人惊讶的是,他们能够很快生产出具有这些功能和电池寿命的小型设备iPhone似乎是2010年的东西。