分享的舞台

早在2月,MG Siegler等注意到一个显著的里程碑:

Last quarter, Microsoft brought in $20.89 billion in revenue. Apple brought in $46.33 billion.

Put another way: Apple’s iPhone business alone is larger than all of Microsoft’s businesses combined.

你会在稳固的基础上认为iPhone是世界上最赚钱的产品今天,毫无疑问,它是最重要的单一产品在苹果的阵容iPad在几年内可能超越它从竞争对手可能会缩小或中断但目前,iPhone为王。

我一直在思考这个问题的传言苹果下个月活动iMore雷内·里奇,今年就杀死的那些信息和精明的分析,回复7月30日:

iMore has learned that Apple is planning to debut the new iPhone at a special event on Wednesday, September 12, 2012, with the release date to follow 9 days later on Friday, September 21. This information comes from sources who have proven accurate in the past.

The iPad mini will be announced at the same September 12 event, as will the new iPod nanoWe haven’t heard a release date for the iPad mini yet, but it could be the same as the iPhone 5It seems likely the new iPod touch will make an appearance on September 12 as well, though we haven’t heard any specific information about that yet either.

里奇有巨大的来源,所以他也许知道一些事实,我不喜欢但这第二段aforequoted里奇的报告并没有跟我坐下来。

发生的问题对我来说:我不认为苹果想要评论的新iPhone和iPad新容量出现在同一时间Why share the spotlight? Why have another Apple product battling with the iPhone for the top spots in news coverage? So I thought, well, maybe they’d only seed the review units of the iPhone on September 12, with the new-size iPad going into reviewer hands a few weeks later.

但我越想,越感觉它甚至使iPhone的分享的舞台宣布与任何其他产品iPhone太大,太酷了,父亲太多的关注,它在苹果的利益保持未稀释的关注。

我想更有意义为苹果持有两个事件首先,iPhone事件,仅仅关注新iPhone和iOS 6iPhone船只九天之后,有另一波iPhone-focused注意检查出来然后,在10月的第一周或第二周,苹果举行传统的“音乐事件”,完全的,他们已经开设新的ipod的事件在过去的十年(也许更像一个“iTunes事件”不仅仅是“音乐事件”,考虑到其他媒体如电视节目,电影和书籍。1)

事件在iPad空气(酷,但只是一个小薄便宜iPad),新的iPod Touch(酷,但只是iPhone没有电话),甚至新的或者至少更新的iPod音乐播放器(eh)共享阶段,联系在一起使用iTunes媒体内容的主题——我可以买。

An event where the iPhone shares the stage? That I’m not buying.2


  1. And if it’s an “iTunes” event, maybe a major new version of the long-overdue-for-a-major-rewrite iTunes app? A boy can dream. ↩︎

  2. 细心的读者可能会注意到吉姆Dalrymple“是的”对里奇的独家报道在9月12日活动日期,引用文本只包括部分关于iPhone。↩︎